Project Overview
FlyKids Aerial Yoga offers a unique blend of aerial yoga classes tailored for children and parents, promoting family bonding, creativity, and overall wellness in a fun and supported environment. While the current website was built using a pre-built structure with help from a local web support company, it’s difficult for the owner to update content like upcoming events or promotions. More importantly, the site is not optimized as an effective landing page and lacks the SEO and marketing structure needed to improve search visibility or drive traffic through campaigns.
Why I chose this project:
The original website had an outdated design, cluttered layout, inconsistent fonts, and unbalanced images that didn’t effectively showcase the studio’s unique services. Content updates were difficult and often led to broken layouts or outdated info, and the nested menu structure made it challenging—especially for busy parents or less tech-savvy users—to find class schedules or book sessions.
The redesigned site demonstrates how a dynamic content management system using ACF (Advanced Custom Fields) allows the studio owner to easily update promotions and news. It also functions well as a landing page and is optimized for SEO. Additional features like online booking, chatbot automation, e-commerce, and payment integration are in development and will be added soon.
Timeline
4 weeks
My Role
UX Designer, Web developer
Responsibility
Website Design & Iteration, User Interface Design, Platform Development, Content Generator
